Catalan pronunciation guides

The Department of Catalan Philology of University of Barcelona allocates part of its efforts in promoting the correct pronunciation of Catalan by those who are learning it. RiceUp’s latest project, is a web reference tool for the study of Catalan phonetics “Guias de pronunciació del català” RiceUp was responsible for the creation of visual identity, designing logo and iconography, As well as the web design and its development.

For the logo we decided to combine the concept of a reference guide and phonetics. Playing with the similarity of both recognizable elements and with the repetition generated by three lines of text, a clean, modern, and institutional image was created.

When considering the design of the web based application, a series of fundamental premises were taken into account. The university required an attractive tool for the student, user friendly, intuitive and multiplatform. For this, a responsive design was made suitable for any device, with a clean image and without distractions, focused on examples and exercises.

In addition, thanks to the use of modern web standards, the “Pronunciation Guidance of Català” is established as a platform that will evolve over time and will be continuously improving.


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